I really hate when I agree with Mac. But he’s dead on, here.
Of the Texas college football players “used” by their universities in the past 20 or so years as marketing tools — Johnny Manziel at Texas A&M, Robert Griffin III at Baylor, Ricky Williams at Texas — LT eclipsed them all as his school’s national salesman.
Those schools were in power conferences when those star players arrived whereas TCU was well out of the national consciousness when LT ran wild and made the Horned Frogs a name.
He did not do it alone, but no player had a greater impact on TCU’s ascent from second-tier WAC status to a brand that attracts students from across the country, leading to an expansion that includes a medical school and campuswide makeover.
Prediction: Hicks will be the leading rusher in the Big 12, as Loop and Cumbie #GiveKyleTheDamnBall.
Hicks will bring invaluable experience for TCU in the backfield and even with the much emphasis placed on how quarterback Kenny Hill can evolve more into the TCU offense, Hicks will definitely be a heavy lifter for the Frogs in the run game even with backs such as Darius Anderson and Sewo Olonilua in the mix.Hicks may very well be the best back in the Big 12 this year and even with TCU under the tenure of a slightly new offensive gameplan as Sonny Cumbie and Curtis Luper share the offensive playcalling role.
If you missed it the other day, this is a great article by FOW alum, Sam Calimbahin on the history of TCU Athletics marketing. Spoiler Alert: GP is VERY involved with the campaigns.
“At the core of our creative campaigns is the TCU Football brand cultivated by Coach Patterson,” Wallach said. “He maintains a keen interest in the creative direction we take each year.”
PAVLOV continued to work with TCU through the years, from the BIG campaign (2012, TCU’s first year in the Big 12) to Unite for the Fight (2015). Then came 2016, when the team put out what many would call PAVLOV’s best work to date.
It’s the click-bait that will never die.
A poll of Big 12 players across the 10 conference teams revealed that 75% of the 24 surveyed players would prefer for the league to expand.
The poll, conducted by The Dallas Morning News at Big 12 media days earlier this month, also asked players which team they’d prefer to add to the Big 12. To that question, 50% of the players voted for Houston — with 12 of 24 votes. BYU and Nebraska each received three votes as distant runners-up.
The Czern looks like the real deal, a potential impact player from day one. If you want to read more about him, and his class of 2017 signee teammates, check out our post from earlier this summer.
“The sound of the ball off his bat, during batting practice, makes people stop what they’re doing in order to watch the rest of his batting practice,” LFHS baseball coach Ray Del Fava says. “The sound — it’s different, explosive. Brad has the skill set to play well at the college level. You know what? He’ll get even better in college because of the level of competition. Nothing will overwhelm him. He’s a kid who looks forward to challenges … wants challenges.”